Wednesday, February 24, 2010

Wednesday, February 10, 2010

Tide To Go Ad

What I like about this advertisement is the humor sence that is coming out from the "talking stain". Moreover, I like the facial expressions of the interviewer and how he is staring at the stain and cannot concentrate on what the interviewee is saying.
Although there is no such thing as "talking stain", it actually happens with me in many situations where I can't focus with the person talking to me if there is something distracting.
This ad emphasize creativity because of the emotional appeal that the advertiser is using to persuade the audience that Tide To Go "Silence the Stain" and makes you comfortable and able to concentrate.